Owner’s Edge Montana - Billings
November 4, 2025
8:00 AM - 6:40 PM
Yellowstone Country Club
3200 Paul Allen Wy
Billings, MT 59106
Clarity. Control. Breakthroughs. One Day to Reset Your Company’s Trajectory.
A hands-on summit for business owners and leaders to solve growth bottlenecks, reignite momentum, and prepare for scale or exit.
CEOs
Founders
Executive teams
Register Now
4 industry-leading speakers to help you lead, scale, or exit with excellence.
Register Now
DEMYSTIFY YOUR MARKETING: A CEO’S GUIDE TO MARKETING CLARITY
Chris Loope, Boken
Marketing isn’t magic, it’s a system. In this session, Chris Loope reveals a proven framework that helps business leaders confidently assess, lead, and optimize their growth efforts. Whether you’re working with an internal team or an outsourced vendor, you’ll learn how to ask the right questions, track the right metrics, and avoid the expensive trap of unclear, assumption-driven marketing. Clarity drives control — and control fuels growth.
How Growth-Focused Companies Become Talent Magnets by Delivering What Matters
Steve Bendzak, Equity Catapult
Attracting and retaining top talent starts with how you lead. This session delivers five powerful tools every leader needs to create alignment, reinforce culture, and drive meaningful results. Steve Bendzak shares the frameworks that helped him scale teams and navigate nine mergers and acquisitions—demonstrating how clarity, consistency, and accountability aren’t just internal wins—they’re external signals to the talent you want to attract.
THINK DIFFERENTLY. STRUCTURE INTENTIONALLY.
Bret Pacheco, Bret Pacheco CPA
Bret will challenge you to look at your business through a different lens: purpose. From that foundation, he’ll show how tax strategy, legal structure, and operational decisions flow when your business model reflects your “why.”
Key Note Presentation
Benj Miller, System & Soul
Benj Miller is the CEO of System & Soul, a business operating framework that teaches leadership teams how to find unity, get healthy, and be more effective. He's also founded nine other businesses in varying industries—from marketing to software.
Benj will be sharing insights on the power of Leadership and how to maximize influence at work and home with two attributes that deliver 77% of all Leaders effectiveness.
Our gathering is designed for leaders who believe in the power of meaningful connections and continuous learning.
You’ll engage in real, candid dialogue, exchanging insights and building authentic relationships with peers who understand the challenges and opportunities you face.
Our presenters will deliver insider tools, proven strategies, and practical frameworks to help you grow as a leader, sharpen your vision, and strengthen the connections that drive your business forward.
Savor a cup of coffee and enjoy a protein-centered breakfast to fuel your body while connecting with like-minded business leaders.
A meaningful opportunity to gain insight from the room.
Interactive and thought provoking exercise.
Demystify Your Marketing: A CEO’s Guide to Marketing Clarity
Marketing isn’t magic — it’s a system. In this session, Chris Loope reveals a proven framework that helps business leaders confidently assess, lead, and optimize their growth efforts. Whether you’re working with an internal team or an outsourced vendor, you’ll learn how to ask the right questions, track the right metrics, and avoid the expensive trap of unclear, assumption-driven marketing. Clarity drives control — and control fuels growth.
Think Differently. Structure Intentionally.
How Your Why Shapes Business Design
Bret Pacheco will challenge you to look at your business through a different lens: purpose. From that foundation, he’ll show how tax strategy, legal structure, and operational decisions flow when your business model reflects your “why.” You will wish this strategic session on Taxes would have been deployed earlier, yet now is time to gain methods from the "numbers ninja" to get more of what you've earned.
Where will the participants integrate practices into their organizations?
Interactive and thought provoking exercise.
Enjoy the lunch provided by the Riverside Country Club to fuel yourself until Happy Hour at 4pm.
4 Tools to Lead and Manage a Winning Team
Learn the five essential tools every leader needs to align vision, clarify roles, and create a culture where performance and dignity go hand in hand. Drawing from nine successful mergers and decades of global leadership experience, Steve Bendzak delivers a no-nonsense approach to building high-performing teams and turning leadership into your greatest advantage.
Leadership: Benj Miller
Benj Miller is the CEO of System & Soul, a business operating framework that teaches leadership teams how to find unity, get healthy, and be more effective. He's also founded nine other businesses in varying industries—from marketing to software.
Benj will be sharing insights on the power of Leadership and how to maximize influence at work and home with two attributes that deliver 77% of all Leaders effectiveness.
What takeaways will you be deploying into your business?
Interactive and thought provoking exercise.
Best Idea of the Day For your Business
Interactive and thought provoking exercise to unearth next steps to leverage with learnings.
Enjoy tasty appetizers & beverages.
Owners Edge isn’t just another conference — it’s a working session designed to spark breakthroughs that will change the way you lead and run your company. In one day, you and your team will gain the clarity, tools, and strategies to remove growth bottlenecks, align your people, and position your business for scale or a successful exit.
Bring your entire executive team so you can act on these ideas together. If you can’t make it, send a key leader in your place — the ROI is too high to skip.
Seats are limited. Registration is just $499 per person. Lock in your spot now and give your business the clarity, control, and breakthroughs it deserves.
Owner’s Edge is founded and presented by Equity Catapult to help leaders build stronger companies, unlock growth, and prepare for what’s next. This summit was created for business owners, founders, and executives who refuse to settle for “good enough” and want to sharpen their competitive edge.
Our gathering is designed for leaders who believe in the power of meaningful connections and continuous learning.
You’ll engage in real, candid dialogue, exchanging insights and building authentic relationships with peers who face the same challenges and opportunities you do, right here in Montana.
Our presenters will deliver insider tools, proven strategies, and practical frameworks you can put to work immediately.
Don’t give your competitors the advantage. Seats are limited, and the leaders in the room will shape the future of Montana's business.
Ben Axtel
CEO & Founder, Boken Co
Chris Loope is a brand strategist, category design expert, and founder of Boken Co., a firm that helps businesses dominate their markets by redefining what success looks like. With decades of experience leading startups, raising capital, and guiding national brands, Chris now focuses on demystifying marketing for growth-minded leaders. He equips executives to confidently lead their internal teams or vendors by removing the guesswork and replacing it with clarity, control, and strategy.
CSL, System & Soul Coach
Steve, the visionary Founder of Equity Catapult, brings 31+ years of leadership, dedicated to propelling client success through brand building. Revered for his integrity and inspirational leadership, he engineers top-tier teams, consistently delivering exceptional results in both the private and public sectors. Steve exceeds ROI goals with strategic objectives that build shareholder equity and value.
His team achieved record-breaking EBITDA in Jarden Inc.’s $7B portfolio, leading unparalleled growth through an omnichannel business. Steve has participated in 7 mergers & acquisitions within partnerships, alongside legendary mentors. Today, post evaluation, Steve tailors tools and processes that foster team alignment to elevate sales, boost profits, and create enduring high-performance environments. When it comes to creating a magnetic culture of achievement and a mindset of abundance, the System & Soul framework leverages vision with accountability to operate more effectively.
CPA & Founder, Bret Pacheco CPA
Bret Pacheco isn’t your typical accountant. With over 20 years of experience guiding entrepreneurs, Bret helps business owners look beyond the numbers and understand the deeper purpose behind their company’s structure, strategy, and financial decisions.
Through his boutique CPA firm, he works with growth-minded leaders to align their tax and business design with the life they want to live. At the core of his approach is a powerful question: “Why are you really in business?”
Known for his clarity, empathy, and ability to think beyond spreadsheets, Bret will challenge you to rethink your financial story—and leave with smarter, more intentional choices for how your business is built.
CEO, System & Soul
Benj Miller is a founder who hates titles, a strategist who can’t sit still, and a coach who feels more like a friend.
He built System & Soul because most companies either run like soulless machines that crush people… or like kumbaya drum circles where nothing actually gets done. CEOs, you know which one you are.
Benj is the guy who walks into your leadership meeting, points out the elephant in the room, and then explains how you’ve been feeding it Cheetos for three years.
Before that, he ran a creative agency for two decades and has led over 10 companies and consulted with hundreds more—which basically means he’s already made every leadership mistake you’re currently making, just with better fonts.
Known for mixing straight talk with humor, he has a gift for making CEOs laugh at themselves while realizing they might be the bottleneck.
In short: if you want to feel slightly roasted, oddly encouraged, and absolutely clear on how to grow your business without losing your soul, Benj is your guy.
