Meet Steve Bendzak,

Founder of Equity Catapult

Driven From the Beginning

Steve Bendzak is a seasoned entrepreneur and business leader with over 33 years of experience in driving growth, profitability, and cultural transformation for companies across diverse industries. Fresh out of college, Steve accepted a position as national sales manager with a start-up that had zero processes and plans, but he believed in its vision. Despite the team’s inexperience, Steve’s leadership and determination played a pivotal role in being featured on INC Magazine’s list of 500 fastest growing, privately held companies three times, ultimately leading to the sale of the company.

Navigating Growth and Acquisitions

Steve’s role evolved to include sales and marketing leadership for the brand and its competitor which had acquired the company. He successfully grew both brands and navigated another acquisition by a public company which tasked him with stretching for even more growth and profit. Steve’s tenacity and expertise paid off as he launched two additional brands, leveraging the company’s IP and relationships to increase their global distribution.

Profitability Transformation

Steve’s biggest accomplishment in the field was shifting brand efforts, resulting in a brand at the bottom 10% of profitability transforming to become the second most profitable brand in a portfolio of 97 consumer brands, including Marmot®, Rawlings®, Stearns, Oyster, CrockPot®, Seal-A-Meal, Diamond, Ball®, First Alert, Mister Coffee, Sunbeam, Rival, White Mountain, NUK®, and others.

Creating Engaged and Focused Teams

Steve’s specialty lies in creating highly engaged and focused management teams who drive a culture of achievement and pride in jobs well done. He partners with company owners to implement business frameworks that build momentum, create consistent wins, and scale profitable growth.

Unique Approach

Equity Catapult specializes in the ability to establish consistent procedures that build healthy habits and the momentum to create a competitive advantage by focusing on the soul of the organization.

Steve Bendzak and Equity Catapult are dedicated to helping businesses unlock their true potential by fostering a culture of determination, teamwork, and continuous improvement. With Steve’s wealth of experience and proven track record, your company may enjoy the same level of success as his past clients.